Others
The Mail Sorting Building
This unique conceptual exhibition and seminar delves into the raw beauty and historical significance of the brutalist Mail Sorting Building in East Tel Aviv. The branding and visual identity were created to reflect the bold and mechanical essence of the building and its function.
© Produced and directed by Architect Talia Davidi
Event Program (front and back)
Poster and Stationary
Magazine
Ex-Pose Advertizment
Poster design for Ex-Pose, a film lab based in south Tel Aviv that specializes in analog film development.
The design features manipulated portraits of well-known figures, their faces replaced by flattened film packaging (Fujifilm, Kodak, Ilford). This collage approach highlights themes of identity, image reproduction, and the role of analog media in shaping public perception. The project plays with the visual language of propaganda and photography, using film materials to obscure, mask, and reframe.
